Last Updated: May 28, 2026

Groocy Retails (OPC) Private Limited (“GROPL”), a company incorporated under the Companies Act, 2013, is the owner and operator of the brand “Groocy”, the website www.groocy.in, mobile applications, and related platforms and services (collectively referred to as the “Platform”).

This Privacy Policy describes how GROPL collects, uses, stores, processes, shares, and protects user information when users access or use the Platform, website, mobile application, WhatsApp ordering services, customer support channels, and related services provided by Groocy.

For the purpose of this Privacy Policy:

1. “Groocy”, “Company”, “we”, “our”, and “us” refer to Groocy Retails (OPC) Private Limited (“GROPL”);
2. “User”, “you”, and “your” refer to any person accessing or using the Platform or services.

By accessing or using the Platform, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

We may collect the following categories of information.

A. Personal Information

1. Full name
2. Mobile number
3. Email address
4. Delivery address
5. Billing address
6. Date of birth (if voluntarily provided)
7. Profile details

B. Sensitive Personal Information

Groocy generally does not intentionally collect sensitive personal information unless required for providing specific services or complying with applicable laws.

Sensitive personal information may include:

1. passwords,
2. payment-related information,
3. banking details,
4. government-issued identification documents (if required),
5. health-related information voluntarily shared during customer support interactions.

Groocy does not store complete:

1. debit card numbers,
2. credit card numbers,
3. CVV,
4. banking passwords,
5. UPI PINs

on its servers.

Any sensitive personal information collected shall be processed and protected in accordance with applicable laws and reasonable security practices.

C. Order & Transaction Information

1. Order history
2. Purchased products
3. Customized cut preferences
4. Cleaning instructions
5. Delivery preferences
6. Payment method
7. Transaction details
8. Refund and replacement requests

D. Device & Technical Information

We may automatically collect:

1. IP address
2. Device model
3. Browser type
4. App version
5. Operating system
6. Device identifiers
7. Internet connection details
8. Crash reports and app performance data

E. Location Information

With your permission, Groocy may collect precise or approximate location information to:

1. enable delivery services,
2. improve delivery accuracy,
3. track orders,
4. provide location-based services,
5. coordinate delivery partners.

You may disable location permissions anytime through your device settings. However, certain features of the Platform may not function properly.

F. Communication Information

When you contact Groocy through:

1. WhatsApp,
2. phone calls,
3. SMS,
4. email,
5. app chat,
6. customer support,

we may store communication records for:

1. customer support,
2. dispute handling,
3. training,
4. fraud prevention,
5. service quality improvement.

G. Complaint & Verification Evidence

For quality verification and issue resolution, users may provide:

1. photos,
2. videos,
3. packaging images,
4. damaged product images,
5. freshness complaint evidence.

Such information may be retained for verification, fraud prevention, quality checks, and dispute resolution.

2. Fresh Non-Veg Handling & Operational Information

As Groocy primarily deals with fresh and perishable food products, certain operational information may be used for:

1. customized cut processing,
2. order preparation,
3. freshness verification,
4. packaging confirmation,
5. delivery coordination,
6. complaint investigation,
7. delivery proof verification,
8. quality assurance processes.

3. How We Use Your Information

Groocy may use collected information for the following purposes:

1. processing and delivering orders,
2. customer account management,
3. customized order handling,
4. payment processing,
5. customer support,
6. order tracking,
7. delivery coordination,
8. fraud prevention,
9. analytics and business improvement,
10. platform security,
11. resolving disputes,
12. legal compliance,
13. promotional communication,
14. WhatsApp, SMS, app notification, email, and call communication,
15. improving customer experience.

4. Marketing & Promotional Communication

Groocy may send:

1. offers,
2. discounts,
3. festive campaigns,
4. new product announcements,
5. order updates,
6. reminders,
7. promotional notifications

through:

1. push notifications,
2. SMS,
3. WhatsApp,
4. calls,
5. email.

Users may opt out of promotional communication where applicable.

5. Cookies & Tracking Technologies

Groocy may use cookies and similar technologies to:

1. remember preferences,
2. improve app and website performance,
3. analyze traffic and usage behavior,
4. maintain login sessions,
5. personalize content,
6. improve security.

Third-party analytics and advertising tools may also use cookies subject to their own privacy practices.

Users can disable cookies through browser settings, though some features may become unavailable.

6. Sharing of Information

Groocy may share limited information with trusted third parties including:

1. payment gateway providers,
2. delivery partners,
3. cloud hosting providers,
4. analytics providers,
5. customer communication providers,
6. technical service vendors,
7. fraud prevention agencies.

We do not sell personal information to third parties.

Information may also be shared:

1. when legally required,
2. during investigations,
3. to prevent fraud,
4. to enforce our policies,
5. to protect Groocy, customers, or public safety.

7. Payment Information

Payments are processed through secure third-party payment gateways.

Payment processing is subject to the privacy and security practices of the respective payment providers.

8. Data Security

Groocy uses reasonable technical and organizational security measures to protect information against:

1. unauthorized access,
2. misuse,
3. disclosure,
4. loss,
5. alteration,
6. destruction.

However, no digital platform or internet transmission can guarantee absolute security.

Users are responsible for maintaining the confidentiality of their account credentials, passwords, and OTPs.

9. Data Retention

We may retain information:

1. for operational purposes,
2. customer support,
3. accounting and tax compliance,
4. fraud prevention,
5. legal obligations,
6. dispute resolution,
7. platform security.

Retention duration may vary depending on legal and operational requirements.

10. User Rights, Consent & Rectification

Users may request:

1. correction of information,
2. profile updates,
3. deletion requests,
4. withdrawal of consent,
5. communication preference changes.

Users may review, correct, update, or modify their profile information through the Groocy application or by contacting customer support.

In case a user withdraws consent for the collection or processing of information, certain services or features of the Platform may become unavailable.

Groocy may retain certain information where legally required or operationally necessary.

Users are responsible for ensuring that the information provided to Groocy remains accurate and updated.

11. Public Posts, Reviews & User Content

Users may voluntarily post:

1. ratings,
2. reviews,
3. testimonials,
4. comments,
5. feedback,
6. photos,
7. videos,
8. or other content on the Platform.

Any information voluntarily shared in publicly visible areas of the Platform may be accessible to other users and the public.

Users are responsible for the content they publish and should avoid sharing sensitive personal information publicly.

Groocy reserves the right to monitor, remove, edit, or restrict any content that:

1. violates applicable laws,
2. is abusive or misleading,
3. infringes intellectual property rights,
4. contains offensive or inappropriate material,
5. violates Platform policies.

By posting content on the Platform, users grant Groocy a non-exclusive right to use, display, reproduce, and publish such content for operational, promotional, or service-related purposes.

Deleted posts may continue to remain available in cached, archived, or previously shared formats beyond Groocy’s control.

12. Links to Third-Party Services & Websites

The Platform may contain links, integrations, or references to third-party websites, applications, services, or platforms.

Groocy does not control and is not responsible for:

1. the privacy practices,
2. content,
3. security,
4. policies,
5. or operations

of such third-party services.

Users accessing third-party websites or services do so at their own discretion and are encouraged to review the respective privacy policies and terms of such platforms before sharing any information.

Third-party platforms may independently collect information including IP addresses, device information, cookies, and usage data subject to their own policies.

13. Children’s Privacy

Groocy services are intended for users who are legally eligible to make purchases under applicable laws.

Users below 18 years should access the Platform only under parental or guardian supervision.

14. Changes to This Privacy Policy

Groocy reserves the right to update or modify this Privacy Policy at any time.

Updated versions will be published on the Platform with the revised “Last Updated” date.

Continued use of Groocy services after updates constitutes acceptance of the revised Privacy Policy.

15. Grievance Officer

In accordance with applicable laws and the Information Technology Act, 2000 and rules made thereunder, Groocy has appointed a Grievance Officer for addressing complaints or concerns relating to privacy and personal information.

Grievance Officer

PrabhuPriya Pradhan

Groocy Retails (OPC) Private Limited

Email: legal@groocy.in

16. Data Hosting & Infrastructure

Groocy may use third-party cloud hosting and infrastructure providers for storing and processing platform-related information and operational data.

Such service providers may store data on servers located in India or other jurisdictions in compliance with applicable laws and reasonable security standards.

While Groocy undertakes reasonable efforts to work with trusted service providers, Groocy shall not be responsible for unauthorized access, transmission failures, or security incidents caused by third-party infrastructure providers beyond reasonable control.

17. Contact Us

For support or questions regarding this Privacy Policy, please contact:

Groocy Retails (OPC) Private Limited

Website: www.groocy.in

Email: support@groocy.in

© 2026 Groocy. All rights reserved.